Idlewild Co. is a boutique paper goods company based in Vero Beach, Florida (although originally started in Brooklyn, and originally called Rocket Inc.). I first found out about the company under their old name, in a fantastic gem calendar in one of my favourite boutiques in Victoria, Violette. Their work is graphic, colourful, clever, and beautiful. I want to buy all of it, each and every bit.
The first set of pictures are of their current booth at the National Stationery Show, happening now, and were taken by the blogess at Oh So Beautiful Paper. The other product pictures are from their site.